client: Eos / Pakready
product: branding & Positioning
project: brand ID, brochures, sales tools & more
the brief: CLICK HERE TO view
the answer: CLICK HERE TO view



the brief:
Position Gencia as a company with unique, innovative, packaging prototype products to increase visibility, understanding and sales within specific target markets.
the answer:
Rename, rebrand and create a memorable company name that is instantly understandable without the need to translate for the world market. Design a strong, expandable brand platform with the flexibility to be used over a comprehensive product range. Provide the marketing tools for Eos / Pakready to successfully grow their business.